East Vic

Client: East Vic Roller Derby

Art Direction: Catherine Elliot

This project remains one of my favorites – the design of a logo for East Vic Roller Derby, and my team at the time, Brutal Betties.

The original design brief asked for logos that would convey confidence and ferocity, mixed with a little bit of mischief, with an iconic 50′s feel.

It was very rewarding seeing the EVRD logo, and my Brutal Betties logo, on T-shirts, singlet’s, and the stickers, plastered on helmets and card. I got to collaborate with Tricia Van Der-Kuyp (Vandal Hype), to create a fundraising calendar which was a blast, as well as designing posters, newsletter and magazine content.